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    Service 06

    Performance & SEO

    Audits and refactors that make sites load instantly and rank where they should.

    Core Web VitalsSEOA/B
    Overview

    What this service actually includes.

    Speed and search visibility are the cheapest growth levers most sites never use. We run deep technical audits, refactor for Core Web Vitals, and ship on-page SEO that compounds quietly for years. Every recommendation is implemented by us and measured against revenue, not vanity scores.

    Typical timeline
    2 to 4 weeks
    Speed gain
    2 to 3x faster
    Conversion lift
    +7 to 15%
    Reporting
    90 day measurement
    • ✦RUM and lab data analysis on every audit, not just Lighthouse screenshots
    • ✦We implement the fixes, you don't get handed a PDF
    • ✦Schema, internal linking and content architecture for long-term SEO
    • ✦Performance budgets enforced in CI to stop regressions
    • ✦Works on Next.js, Remix, WordPress, Shopify or custom React
    Why work with us

    The case for going bespoke.

    01

    Speed is the cheapest UX upgrade

    A 1-second improvement in LCP can lift conversion by 7 to 15%. We routinely deliver 2 to 3x speed gains.

    02

    SEO that compounds

    Technical foundations, content architecture and internal linking compound into traffic that grows for years.

    03

    Evidence over opinion

    Every recommendation is backed by RUM data, lab data, and measurable business impact.

    Us vs them

    Measurably better, across every metric.

    Aggregate benchmark across 40+ comparable engagements. Higher is better. Industry baseline drawn from public Web Almanac data.

    Capra average
    91
    out of 100
    Industry average
    50
    out of 100
    Performance lift
    +82%
    vs industry
    Biggest gap
    Long-term durability
    +47 pts
    Capra
    Industry avg.
    Score / 100
    What's different

    Where most agencies cut corners, we double down.

    • 01RUM + lab data analysis on every audit, not just Lighthouse screenshots
    • 02We implement the fixes, not just hand over a PDF
    • 03Conversion-focused: we measure revenue impact, not just scores
    • 04Ongoing performance budgets enforced in CI
    How we work

    A clear path from brief to launch.

    01

    Measure

    RUM, lab data, server logs, search console.

    02

    Diagnose

    Prioritised list ranked by revenue impact.

    03

    Refactor

    We implement, not just recommend.

    04

    Verify

    Before/after measurement on every change.

    05

    Sustain

    Performance budgets in CI to prevent regressions.

    Common questions

    Answered honestly.

    How fast can I expect results?

    Performance fixes show within days. SEO compounds over 3 to 6 months.

    Do you work with my existing dev team?

    Often, we ship PRs into your repo and pair with your engineers.

    What platforms?

    Any modern stack: Next.js, Remix, WordPress, Shopify, custom React.

    Ready to start your project?

    Tell us what you're building. We'll come back with a focused plan within 48 hours.

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